Sega cuts back on excess game development


Sega Europe President Mike Hayes has some unfortunate things to say about what the immediate future holds for the videogame industry.

“I think publishers in general will reduce the number of titles that they’ll bring to market,” Hayes said. “Whether that means people will focus less on innovation and more on sequelization of course is a big debate.

“What we’re actually doing is getting rid of the bottom tier of titles that we were putting in to get an extra bit of market share, of money. We’re getting rid of those, and we’re going to focus on bigger titles – but we do have a lot of new IP coming out. We’ve invested in things like MadWorld, for example, and we feel our line-up is good enough that we can take that,” he said.

It’s hard to get a clear read on what Hayes is implying. By “bottom tier,” is he referring to small budget, throw away games or new IPs altogether? Based off his reference to MadWorld, I’m hoping for the former.

Still, it’s a bit unsettling to hear these kind of predictions because at the end of the day, he’s telling us to expect less games. Taking into consideration the poor sales of games that do try something different, such as Mirror’s Edge, developers will likely take less chances, too — that’s never a good thing.

Check out the rest of the interview at


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